Support for people with autism that goes everywhere they go.

Ama turns each person’s goals and strategies into short, interactive activities, and keeps families, educators, and clinicians working from the same plan, at home, at school, and in therapy.

Safe and private by design, and you always choose who sees what.

Institute of Education Sciences

Keep everyone who supports them in the loop

Keep everyone who supports them in the loop

Practice the hard moments before they happen.
Turn your child’s goals into short stories and activities for bedtime, haircuts, and everything in between, using the same strategies their educators and clinicians already use.

Goes with them. Grows with them.

Support for today and tomorrow.

Ama grows with them, goes with them, and one day becomes theirs.

One plan, carried everywhere.

Follow one goal through a week. It’s taught at school, practiced at home and in therapy, and starts showing up on its own, with every response recorded by setting.

Families, educators, and clinicians add what they see, not just what Ama sees

Prompted and independent responses stay separate

Each note shows who saw it, where, and when

One goal, one week
Asks for a break
✓ Shared plan
MonTueWedThuFri
School
Home
Therapy
PPromptedIndependent
Independent in all 3 settings · 4 of 7 this week

Help for everyday moments, at every age.

The moments change as they grow, from bedtime and haircuts to a new class schedule and a first day somewhere new. One Ama is there for each of them.

01
Childhood
Hard moments at home and out in the world
02
School years
The same strategies in every classroom
03
Transition
New routines and more independence
04
Adult life
Their own Ama, on their own terms
Bedtime
Haircuts
Waiting my turn
Loud places
Switching activities
Asking for a break
Group work
Recess
A new schedule
Riding the bus
Making new friends
Asking for help
Handling feedback
Staying organized

How Ama works

From everyday moments through independence.

Here’s what Ama does, from setting up to seeing real progress. The steps are the same in every setting.

It starts with each person.
Share the moments that are hard, the skills to build, and their interests, challenges, and accommodations.
Start from an IEP, BIP, or treatment plan
Use a nickname or alias for privacy
Takes only about 5 minutes
About Ethan
What Ama should know before it builds anything.
What’s hard right now?
✓MeltdownsTransitionsWaiting my turnLoud placesHaircuts
📄
Ethan_IEP.pdf · Reading…✓ Profile notes and goals added from the IEP
Challenges
From IEP
Melts down when frustrated, hard to say what’s wrong
Interventions & Strategies
From IEP
Feelings check-in on a 1–5 scale
Interests & Motivators
You
Trains, space, Minecraft
Strengths
You
Curious, great memory, loves facts

Safe and private by design

You stay in charge.

AI raises real questions for families, educators, and clinicians. Here’s how Ama is built to answer them.

Encrypted in transit and at rest

On-device processing (in development)

Built on industry best practices for data security

Designed to support COPPA, FERPA, and HIPAA compliance

Adults set the plan

Families and the professionals they trust choose the goals and strategies. When Ama suggests targets, they’re checked before they’re saved.

Conversations stay on track

If someone drifts off topic, Ama gently brings them back to the practice. It encourages and redirects, and never scolds.

Private from day one

Use a nickname or alias until you’re ready. Data is never used to train models for other users.

You choose who sees what

Invite the people you trust. Role-based access means each person sees only what they need.

Outcomes

What families and care teams are seeing.

Early results from Ama’s pilots, and what people using it every day have to say.

Early pilot findings

In early pilots with learners ages 3–17, we saw encouraging gains in:

Verbal communication

Reading fluency and comprehension

Knowledge in select learning areas

Enthusiasm for practicing with Ama

Preliminary findings that will be evaluated through additional research. Ama is built with researchers, parents, educators, and behavioral health professionals.

Research supported by

Through the Small Business Innovation Research (SBIR) program

“The built-in breaks are amazing. As a parent who’s tried it all, this is so motivating!”

J

Jeanette

Mom of Olive, 8

“I love that it is so communicative and supportive for the team working to help a student learn!”

L

Laura

3rd Grade Teacher

“Our kiddo keeps asking if he gets to talk to Ama today, he’s excited to engage!”

G

Grace

Behavior Analyst

The R&D described here was supported by the U.S. Department of Agriculture (USDA) National Institute of Food and Agriculture (NIFA) and the Institute of Education Sciences (IES), U.S. Department of Education, through the Small Business Innovation Research (SBIR) program award 2025-33610-45055 and contract 91990026C0028 to NarrateAR, Inc. The opinions expressed are those of the authors and do not represent views of the USDA NIFA, IES, or the U.S. Department of Education.

Pricing

One price. Two ways to start.

$20regularly $40per learner, per month
Early access pricing, for everyone.
Families
Start with a free trial
14 days free, then $20 a month at early access pricing. Cancel anytime.
Educators and clinicians
Start with a pilot
Ama is free during the pilot. Includes access for your team and each learner’s family, with live onboarding, regular check-ins, and a review together at the end.

Working with a family who uses Ama? Educators and clinicians they share with can view progress for free.

FAQ

Questions people ask

Can’t find what you’re looking for? We’re happy to help.

About Ama

Guide every child toward a lifetime of independence.

That’s our mission. Here’s why we’re building Ama, the people behind it, and the professionals helping shape it.

Ama was created in Ames, Iowa, by Drs. Karri Haen Whitmer and Christopher Whitmer — parents who have seen firsthand how meaningful, consistent support can help their son, Ethan, thrive. Their family’s experience revealed a common challenge: skills practiced in therapy or school do not always carry naturally into everyday life, and important insights can become disconnected across families, educators, and providers.

Drawing on Karri’s work in neurobiology, accessibility, assistive technology, and inclusive education, and Christopher’s background as an aerospace engineer and EdTech entrepreneur, they built Ama to help close that gap. Their shared belief is simple: every child has extraordinary potential when families and care teams have the right tools to understand, support, and grow with them.

Built with everyone who supports each child

Ama is being created with input from Board Certified Behavior Analysts (BCBAs), special educators, researchers, advocates, and parents, so the strategies each child practices with Ama line up with the ones their care team already uses.

BCBAs

Special educators

Researchers

Advocates

Parents

Meet the team

The people building Ama, from our home base in Iowa.

Dr. Karri Haen Whitmer
Dr. Karri Haen Whitmer
Co-founder & CEO
Karri Haen Whitmer
Dr. Karri Haen Whitmer
Co-founder & CEO
Dr. Christopher Whitmer
Dr. Christopher Whitmer
Co-founder & CTO
Christopher Whitmer
Dr. Christopher Whitmer
Co-founder & CTO
Vikas Jyoty
Vikas Jyoty
Co-founder & Chief AI Officer
Will Schneller
Will Schneller
Head of Product and Marketing
Ian Bussan
Ian Bussan
Full-Stack Software Engineer

Our funders and supporters

Ama’s research and development is backed by federal grants, the State of Iowa, and education and autism accelerators.

U.S. Department of Education, Institute of Education Sciences

U.S. Department of Agriculture NIFA

Iowa Economic Development Authority

NewSchools Venture Fund

NMotion by gener8tor

Multiple Autism Technology Accelerator

Get Ama news and updates

News and product updates from the Ama team.

© 2026 NarrateAR, Inc. dba Ama AI

Get Ama news and updates

News and product updates from the Ama team.

© 2026 NarrateAR, Inc. dba Ama AI